shashikanth naidu

SHASHIKANT NAIDU CREATED A SENSATION WITH HIS RESORT 2010 LINE
The inspiration was the Goddess Parvati so the collection by Shashikant Naidu was dedicated to fashionable women around the globe. Using comfortable cotton, mul, and tussar, Shashikant worked with fluid silhouettes that swayed around the models.
Keeping the style very modern but adding on hand painted motifs in the kalamkari form, the ensembles had the organic feel of tree barks. The colour story played with nature’s shades as yellow, turmeric, off white, beige, blue, jade, milk and red were transformed into flowing kaftans, tunics, skirts and saris.

Swirling full circle one-shoulder tents, printed bias dresses, slim sarongs, sari kali tubes and a collection of very ethnic and traditional saris with ornate pallavs and borders with rouched cholis in the collection were an ode to Indian heritage prints.
The fabrics were specially woven khadi, muslins, silks and tussars and the simply designed line was a perfect offering of the beauty of Andhra Pradesh from Shashikant Naidu for the humid summer.